경영학 용어 전체 목록
기업의 경영 활동과 조직 운영에 필요한 이론과 기법을 다루는 분야입니다. 사업 목표 달성을 위한 경영전략·마케팅이론부터 인사 및 조직관리, 생산성 향상까지 기업 전체 가치사슬에 관련된 용어들을 체계적으로 정리합니다. 사업 기획이나 조직 운영 개선이 필요한 경영진, 마케터, HR 담당자, 그리고 경영학 연구자들이 주로 참고하는 분야입니다.
총 354개 용어 · 다른 분야 보기
경영전략·마케팅이론 (153개)
- 4C마케팅믹스 (Four Cs of Marketing)
- 4P마케팅믹스 (Four Ps of Marketing)
- 가격전략 (Pricing Strategy)
- 가치기반가격전략 (Value-Based Pricing)
- 가치사슬분석 (Value Chain Analysis)
- 가치제안 (Value Proposition)
- 가치혁신 (Value Innovation)
- 거래비용이론 (Transaction Cost Theory)
- 거래적리더십 (Transactional Leadership)
- 경쟁적지위 (Competitive Position)
- 경험곡선효과 (Experience Curve Effect)
- 고객관계관리 (Customer Relationship Management)
- 고객만족 (Customer Satisfaction)
- 고객생애가치 (Customer Lifetime Value)
- 고객충성도 (Customer Loyalty)
- 고용주브랜딩 (Employer Branding)
- 고정비와변동비 (Fixed Cost and Variable Cost)
- 공유가치창출 (Creating Shared Value)
- 관계마케팅 (Relationship Marketing)
- 관련다각화 (Related Diversification)
- 관여도이론 (Involvement Theory)
- 구전 (Word of Mouth)
- 기대이론 (Expectancy Theory)
- 기술수용주기 (Technology Adoption Life Cycle)
- 기업 핵심역량 (Core Competence)
- 기업의사회적책임 (Corporate Social Responsibility)
- 기업지배구조 (Corporate Governance)
- 니치마케팅 (Niche Marketing)
- 다각화전략 (Diversification Strategy)
- 대리인이론 (Agency Theory)
- 도그사업 (Dog Business Unit)
- 도소매 (Wholesale and Retail)
- 동적가격전략 (Dynamic Pricing)
- 동적역량 (Dynamic Capabilities)
- 라이선싱 (Licensing)
- 레드오션전략 (Red Ocean Strategy)
- 리더십유형 (Leadership Style)
- 린경영 (Lean Management)
- 린스타트업방법론 (Lean Startup Methodology)
- 마케팅믹스 (Marketing Mix)
- 맥그리거XY이론 (McGregor's Theory X and Theory Y)
- 맥킨지7S모형 (McKinsey 7S Framework)
- 목표관리법 (Management by Objectives)
- 물음표사업 (Question Mark Business)
- 벤치마킹 (Benchmarking)
- 변혁적리더십 (Transformational Leadership)
- 변화관리 (Change Management)
- 본원적경쟁전략 (Generic Competitive Strategy)
- 본원적활동 (Primary Activities)
- 브랜드아이덴티티 (Brand Identity)
- 브랜드이미지 (Brand Image)
- 브랜드인지도 (Brand Awareness)
- 브랜드자산 (Brand Equity)
- 브랜드충성도 (Brand Loyalty)
- 블루오션전략 (Blue Ocean Strategy)
- 비관련다각화 (Unrelated Diversification)
- 비즈니스모델캔버스 (Business Model Canvas)
- 빅데이터마케팅 (Big Data Marketing)
- 사업철수전략 (Divestiture Strategy)
- 사업포트폴리오관리 (Business Portfolio Management)
- 산업매력도 (Industry Attractiveness)
- 산업수명주기 (Industry Life Cycle)
- 서번트리더십 (Servant Leadership)
- 서브퀄모형 (SERVQUAL Model)
- 서비스마케팅 (Service Marketing)
- 서비스품질갭모형 (Service Quality Gap Model)
- 선발자우위 (First-Mover Advantage)
- 소매마케팅 (Retail Marketing)
- 소비자의사결정과정 (Consumer Decision-Making Process)
- 수직적통합 (Vertical Integration)
- 수평적통합 (Horizontal Integration)
- 순추천지수 (Net Promoter Score)
- 스타사업 (Star Business Unit)
- 시장개발전략 (Market Development Strategy)
- 시장도전자전략 (Market Challenger Strategy)
- 시장선도자전략 (Market Leader Strategy)
- 시장세분화 (Market Segmentation)
- 시장점유율 (Market Share)
- 시장추종자전략 (Market Follower Strategy)
- 시장침투전략 (Market Penetration Strategy)
- 시장틈새자전략 (Market Nicher Strategy)
- 시장포화 (Market Saturation)
- 아웃소싱 (Outsourcing)
- 안소프매트릭스 (Ansoff Matrix)
- 애자일조직 (Agile Organization)
- 업무프로세스재설계 (Business Process Reengineering)
- 여론주도자 (Opinion Leader)
- 운영관리 (Operations Management)
- 원가우위전략 (Cost Leadership Strategy)
- 유통경로 (Distribution Channel)
- 유통경로갈등 (Channel Conflict)
- 이해관계자이론 (Stakeholder Theory)
- 인사 성과평가 (Performance Appraisal)
- 인수합병 (Mergers and Acquisitions)
- 인재관리 (Talent Management)
- 인적자원관리 (Human Resource Management)
- 자원기반관점 (Resource-Based View)
- 적시생산방식 (Just-In-Time)
- 전략기획 (Strategic Planning)
- 전략적제휴 (Strategic Alliance)
- 전략캔버스 (Strategy Canvas)
- 전자상거래 (E-Commerce)
- 전환비용 (Switching Cost)
- 제품개발전략 (Product Development Strategy)
- 제품수명주기 (Product Life Cycle)
- 조기수용자 (Early Adopter)
- 조직관성 (Organizational Inertia)
- 조직구조 (Organizational Structure)
- 조직민첩성 (Organizational Agility)
- 존속적혁신 (Sustaining Innovation)
- 종업원동기부여 (Employee Motivation)
- 지각도 (Perceptual Mapping)
- 지각된품질 (Perceived Quality)
- 지속가능한경쟁우위 (Sustainable Competitive Advantage)
- 지원적활동 (Support Activities)
- 집권화와분권화 (Centralization and Decentralization)
- 집중화전략 (Focus Strategy)
- 차별화전략 (Differentiation Strategy)
- 철수장벽 (Exit Barrier)
- 초기고가전략 (Skimming Pricing)
- 총체적품질경영 (Total Quality Management)
- 최소기능제품 (Minimum Viable Product)
- 침투가격전략 (Penetration Pricing)
- 캐시카우 (Cash Cow)
- 캐즘극복 (Crossing the Chasm)
- 통제범위 (Span of Control)
- 통합적마케팅커뮤니케이션 (Integrated Marketing Communication)
- 파괴적혁신 (Disruptive Innovation)
- 판매촉진 (Sales Promotion)
- 포지셔닝전략 (Positioning Strategy)
- 포터의 5요인모델 (Porter's Five Forces Model)
- 표적시장선정 (Targeting Strategy)
- 푸시전략 (Push Strategy)
- 풀전략 (Pull Strategy)
- 프랜차이징 (Franchising)
- 플랫폼비즈니스모델 (Platform Business Model)
- 합작투자 (Joint Venture)
- 핵심경직성 (Core Rigidity)
- 핵심성과지표 (Key Performance Indicator)
- 허즈버그2요인이론 (Herzberg's Two-Factor Theory)
- 혁신확산이론 (Diffusion of Innovation Theory)
- 효과계층모형 (Hierarchy of Effects Model)
- 후발자우위 (Late-Mover Advantage)
- AIDA모형 (AIDA Model)
- BCG매트릭스 (BCG Matrix)
- ERRC그리드 (Eliminate-Reduce-Raise-Create Grid)
- ESG경영 (ESG Management)
- GE맥킨지매트릭스 (GE-McKinsey Matrix)
- PEST분석 (PEST Analysis)
- STP전략 (STP Strategy)
- SWOT분석 (SWOT Analysis)
- TOWS매트릭스 (TOWS Matrix)
- VRIN프레임워크 (VRIN Framework)
조직행동·인사관리 (124개)
- 360도 피드백 (360-Degree Feedback)
- 가상팀 (Virtual Team)
- 갈등관리유형 (Conflict Management Styles)
- 감수성훈련 (Sensitivity Training)
- 강화이론 (Reinforcement Theory)
- 개인-조직 적합성 (Person-Organization Fit)
- 개인-직무 적합성 (Person-Job Fit)
- 개인-환경 적합성 (Person-Environment Fit)
- 경력개발 (Career Development)
- 경력닻 (Career Anchors)
- 경로-목표 이론 (Path-Goal Theory)
- 경쟁가치모형 (Competing Values Framework)
- 고성과작업시스템 (High-Performance Work System)
- 고충처리절차 (Grievance Procedure)
- 공식화 (Formalization)
- 과학적 관리법 (Scientific Management)
- 관계지향문화 (Clan Culture)
- 관료제이론 (Bureaucracy Theory)
- 교차기능팀 (Cross-Functional Team)
- 규범적 몰입 (Normative Commitment)
- 긍정탐구 (Appreciative Inquiry)
- 기능식조직 (Functional Organization)
- 내부고발 (Whistleblowing)
- 노사관계 (Labor Relations)
- 다양성관리 (Diversity Management)
- 단체교섭 (Collective Bargaining)
- 레빈의 변화모델 (Lewin's Change Model)
- 리더-구성원 교환관계 (Leader-Member Exchange (LMX))
- 리더십 상황적합이론 (Contingency Theory of Leadership)
- 매슬로우 욕구단계이론 (Maslow's Hierarchy of Needs)
- 매트릭스조직 (Matrix Organization)
- 멘토링 (Mentoring)
- 모집과 선발 (Recruitment and Selection)
- 무의식적 편향 (Unconscious Bias)
- 배트나 (Best Alternative to a Negotiated Agreement (BATNA))
- 벨빈 팀역할이론 (Belbin Team Roles)
- 변화저항 (Resistance to Change)
- 보상관리 (Compensation Management)
- 복리후생 (Employee Benefits)
- 분배공정성 (Distributive Justice)
- 분배적 협상 (Distributive Negotiation)
- 브로드밴딩 (Broadbanding)
- 브룸-예튼 의사결정모형 (Vroom-Yetton Decision Model)
- 비공식조직 (Informal Organization)
- 비인격적 감독 (Abusive Supervision)
- 사업부제조직 (Divisional Structure)
- 산업민주주의 (Industrial Democracy)
- 상호작용공정성 (Interactional Justice)
- 서베이 피드백 (Survey Feedback)
- 선택적 복리후생제도 (Cafeteria Plan)
- 성격 5요인 (Big Five Personality Traits)
- 성과관리시스템 (Performance Management System)
- 성과급 (Merit Pay)
- 성과배분제 (Gainsharing)
- 수평조직 (Flat Organization)
- 숙련기반급여 (Skill-Based Pay)
- 스톡옵션제도 (Stock Option Plan)
- 승계계획 (Succession Planning)
- 시장지향문화 (Market Culture)
- 역량기반인사관리 (Competency-Based HR Management)
- 역할모호성 (Role Ambiguity)
- 온보딩 (Onboarding)
- 위계지향문화 (Hierarchy Culture)
- 이익분배제 (Profit Sharing)
- 인적자원계획 (Human Resource Planning)
- 일-생활 균형 (Work-Life Balance)
- 자율관리팀 (Self-Managed Team)
- 전략적 인적자원관리 (Strategic Human Resource Management)
- 절차공정성 (Procedural Justice)
- 정서적 몰입 (Affective Commitment)
- 조정 (Mediation)
- 조직개발 (Organizational Development)
- 조직공정성 (Organizational Justice)
- 조직구조 유형 (Types of Organizational Structure)
- 조직권력 (Organizational Power)
- 조직동일시 (Organizational Identification)
- 조직문화 강도 (Organizational Culture Strength)
- 조직변화관리 (Organizational Change Management)
- 조직사회화 (Organizational Socialization)
- 조직신뢰 (Organizational Trust)
- 조직양면성 (Organizational Ambidexterity)
- 조직정치행동 (Political Behavior in Organizations)
- 조직진단 (Organizational Diagnosis)
- 조직침묵 (Organizational Silence)
- 조직학습 (Organizational Learning)
- 종업원 참여 (Employee Involvement)
- 종업원가치제안 (Employee Value Proposition (EVP))
- 중재 (Arbitration)
- 지속적 몰입 (Continuance Commitment)
- 지식경영 (Knowledge Management)
- 직무배태성 (Job Embeddedness)
- 직무분석 (Job Analysis)
- 직무설계 (Job Design)
- 직무순환 (Job Rotation)
- 직무열의 (Work Engagement)
- 직무재창조 (Job Crafting)
- 직무충실화 (Job Enrichment)
- 직무평가 (Job Evaluation)
- 직무확대 (Job Enlargement)
- 진성 리더십 (Authentic Leadership)
- 집단역학 (Group Dynamics)
- 집단응집성 (Group Cohesion)
- 청지기이론 (Stewardship Theory)
- 최고경영층이론 (Upper Echelons Theory)
- 최선의 관행 인사관리 (Best Practice HRM)
- 최적적합 인사관리 (Best Fit HRM)
- 코터의 8단계 변화모델 (Kotter's Eight-Step Change Model)
- 터크만의 팀발달모형 (Tuckman's Model of Group Development)
- 토마스-킬만 갈등관리모형 (Thomas-Kilmann Conflict Mode Instrument)
- 토탈리워드 (Total Rewards)
- 통합적 협상 (Integrative Negotiation)
- 팀빌딩 (Team Building)
- 팀효과성모델 (Team Effectiveness Model)
- 평가센터 (Assessment Center)
- 포용적 리더십 (Inclusive Leadership)
- 품질분임조 (Quality Circle)
- 프렌치-레이븐 권력원천 (French and Raven's Bases of Power)
- 학습조직 (Learning Organization)
- 허츠버그 2요인이론 (Herzberg's Two-Factor Theory)
- 혁신지향문화 (Adhocracy Culture)
- 현실적 직무 소개 (Realistic Job Preview (RJP))
- 협상이론 (Negotiation Theory)
- HR 번들 (HR Bundles)
- OKR (Objectives and Key Results (OKR))
생산운영관리·경영정보시스템 (69개)
- 5S (5S (Workplace Organization))
- 간트차트 (Gantt Chart)
- 개략능력계획 (Rough-Cut Capacity Planning (RCCP))
- 거래처리시스템 (Transaction Processing System (TPS))
- 경영자정보시스템 (Executive Information System (EIS))
- 경영정보시스템 (Management Information System (MIS))
- 경제적주문량모형 (Economic Order Quantity (EOQ) Model)
- 고급계획및일정수립 (Advanced Planning and Scheduling (APS))
- 공급사슬관리 (Supply Chain Management (SCM))
- 공급자관리재고 (Vendor Managed Inventory (VMI))
- 공정별배치 (Process Layout (Job Shop Layout))
- 기준생산계획 (Master Production Schedule (MPS))
- 녹색공급사슬관리 (Green Supply Chain Management (GSCM))
- 능력소요계획 (Capacity Requirements Planning (CRP))
- 데이터마이닝 (Data Mining)
- 동작연구 (Motion Study)
- 로보틱프로세스자동화 (Robotic Process Automation (RPA))
- 리쇼어링 (Reshoring)
- 린생산 (Lean Production)
- 무선주파수식별 (Radio Frequency Identification (RFID))
- 비즈니스인텔리전스 (Business Intelligence (BI))
- 비즈니스프로세스관리 (Business Process Management (BPM))
- 비즈니스프로세스아웃소싱 (Business Process Outsourcing (BPO))
- 빅데이터분석 (Big Data Analytics)
- 생산능력계획 (Capacity Planning)
- 서비스수준협약 (Service Level Agreement (SLA))
- 서비스청사진 (Service Blueprint)
- 설비가동률 (Capacity Utilization Rate)
- 설비배치계획 (Plant Layout Planning)
- 셀생산방식 (Cellular Manufacturing)
- 수요예측 (Demand Forecasting)
- 수율관리 (Yield Management (Revenue Management))
- 시간연구 (Time Study)
- 시뮬레이션모델링 (Simulation Modeling)
- 시설입지결정 (Facility Location Decision)
- 시스템개발수명주기 (System Development Life Cycle (SDLC))
- 아웃소싱전략 (Outsourcing Strategy)
- 안전재고 (Safety Stock)
- 애자일소프트웨어개발 (Agile Software Development)
- 업무연속성계획 (Business Continuity Planning (BCP))
- 오프쇼어링 (Offshoring)
- 워크플로우관리시스템 (Workflow Management System (WfMS))
- 의사결정지원시스템 (Decision Support System (DSS))
- 작업분류체계 (Work Breakdown Structure (WBS))
- 작업연구 (Work Study)
- 재주문점 (Reorder Point (ROP))
- 재해복구계획 (Disaster Recovery Plan (DRP))
- 전문가시스템 (Expert System)
- 전사적생산보전 (Total Productive Maintenance (TPM))
- 전사적애플리케이션통합 (Enterprise Application Integration (EAI))
- 정보보안관리체계 (Information Security Management System (ISMS))
- 정보시스템감사 (Information Systems Audit)
- 제3자물류 (Third-Party Logistics (3PL))
- 제4자물류 (Fourth-Party Logistics (4PL))
- 제조자원계획 (Manufacturing Resource Planning (MRP II))
- 제품별배치 (Product Layout (Flow Shop Layout))
- 지식경영시스템 (Knowledge Management System (KMS))
- 총괄생산계획 (Aggregate Production Planning)
- 카이젠 (Kaizen (Continuous Improvement))
- 크로스도킹 (Cross-Docking)
- 클라우드컴퓨팅 (Cloud Computing)
- 판매운영계획 (Sales and Operations Planning (S&OP))
- 품질기능전개 (Quality Function Deployment (QFD))
- 프로젝트단축 (Project Crashing)
- 프로토타이핑방법론 (Prototyping Methodology)
- 협업계획예측보충 (Collaborative Planning, Forecasting and Replenishment (CPFR))
- e-비즈니스모델 (e-Business Model)
- IT거버넌스 (IT Governance)
- PERT/CPM (PERT/CPM (Program Evaluation and Review Technique / Critical Path Method))